Maroon Insights, a market leader in predictive account scoring, marketing account intelligence as well as predictive intent for ABM has been listed within the ‘High Performers’ category of the G2 Crowd Grid for Marketing Analytics.
G2 Crowd determines the best Marketing Analytics Software products by assessing customer satisfaction (based on user reviews) and scale (based on market share, vendor size, and social impact). Maroon Insights, a top of the funnel predictive intelligence product for B2B marketers, was ranked in the High Performer quadrant because it was rated highly by G2 Crowd users and had substantial Market Presence scores.
"Being recognized by G2 Crowd as a high performer is a reflection of the success the team at Maroon.ai have created for its customers" said, Haime Carbonel, advisor and thought leader at Maroon Insights. "We are in the business where the success of our customers is the sole KPI to our success. Since starting our journey in 2016 we have strived towards creating immense value to our customers, on an average our customers have realized close to 23% lift in marketing ROI within 4 months of adoption of Maroon’s predictive."
According to G2 Crowd, to qualify for inclusion in the Marketing Analytics category, products must:
- Demonstrate capabilities to provide campaign insights derived from historical and existing data to help customers develop future strategies
- Monitors and tracks results of existing campaigns to demonstrate ROI generated
Maroon Insights meets and exceeds those promises. Excerpts from Maroon’s recent G2Crowd reviews reflect some of the reasons customers choose Maroon Predictive Insights:
- “The scores have been predictable, and the models are growing in confidence levels as opportunities mature and more and more behavior is aggregated. The product works well with intent by bringing together multiple dimensions into a single form attributing a lift. This is helpful as we look to directly incorporate this data into our sales and marketing funnels. "
- " The setup is easy and integrations to most market and salesforce automation are natively available. Easy to set choose frequency of models to be trained. Segmenting the entire list for each portfolio also is good for the cross-sell use. The intent generated from the validation section directly feeds into our personalized campaigns and the response so far has been good. Overall the models work well and can be easily modified to accommodate for changed scenarios."
- "We have used this product in our driving regional sales on multiple enterprise product lines. Very simple and effective lead scoring, prioritization and orchestration product sometimes we have been able to get almost 70-80% correct results from the scores and intent determined by the product. "
To learn more about how Maroon Insights can help you add up to 60% of buyer intent into your marketing funnel, write in to us at [email protected] or call us at +1 (215) 609 4040, we are very keen to give you a demo and initiate a risk free pilot. You can also refer to our web resources to learn more:
- Learn about Maroon’s predictive scoring offering here: Predictive account scoring
- Learn more about how Maroon’s predictive intent impact your marketing ROI: Maroon Predictive Intent
Maroon is a SaaS product for enterprise demand generation and revenue success. It applies the concepts of predictive analytics to discover deep buyer context, fit modeling and discovering net new accounts and insights. Maroon comes with 100% transparent and value-based pricing options with a risk-free trial.
Read more about Maroon Predictive Insights at: www.maroon.ai