Launch Announcement: Ready to Negotiate

Affordance Studio is excited to announce that its language learning game, Ready to Negotiate, was launched at the G7 Innovation Showcase which took place from June 7-9th in Québec City.

Ready to Negotiate is an educational language learning game supported by the Canadian Media Fund, that helps people practice and develop conversational skills in both French and English. In the game, players must speak with a partner in order to negotiate the price of a variety of items including cars, cell phones, apartments, and even pirate ships and trips to outer space. At the end of the negotiation, one player wins the game by getting a better final price than his/her partner.

The game, which is already in over 500 schools in Québec, can be used as a learning tool in a classroom environment where teachers have access to specialized dashboard to follow student progress or can even be enjoyed at home with a friends and family.

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“Bringing video games into the classroom is an exciting opportunity for teachers to help students learn together in a collaborative way,” explains Avery Rueb, co-founder of Affordance Studio. As learning a new language can be intimidating, Ready To Negotiate aims to ease the learning process by creating a playful collaborative experience where students can overcome foreign language anxiety while speaking in a second language.

The game recently won a Mérites du français award from the Office québécoise de la langue française in the category of best French teaching tool and is also a finalist in the Octas 2018 where Action TI, an organisation which brings together important IT professionals in the province, awards Québec-based companies for the most innovative IT projects of the year.

The game is available at

Affordance Studio

Affordance Studio is an educational game company founded in 2013 by design experts and veterans of the video game industry. Affordance has a portfolio of over a dozen video games as well as board games that engage students as well as corporate clients to build skills . Affordance Studio has been recognized for its forward-thinking games by organizations such as la Fondation Montréal Inc., la Chambre de Commerce du Montréal Métropolitain (CCMM),

Québecor, and the Office québécoise de la langue française. Affordance’s founders are active members in the video game industry through their involvement in higher education, scientific research as well as professional associations including the Association des producteurs d’expériences numériques (Xn Québec) and La Guilde des développeurs de jeux indépendants du Québec.

The Canadian Media Fund

The CMF is a not-for-profit corporation that delivers $352 million in funding annually to support the Canadian television and digital media industries through two streams of funding. The Canada Media Fund (CMF) fosters, develops, finances and promotes the production of Canadian content and applications for all audiovisual media platforms. The CMF guides Canadian content towards a competitive global environment by fostering industry innovation, rewarding success, enabling a diversity of voice and promoting access to content through public and private sector partnerships. The CMF receives financial contributions from the Government of Canada and Canada’s cable, satellite and IPTV distributors. Please visit

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